OFFICIAL PRESS RELASE

09 June 2008

THE FUTURE OF ESTATE AGENTS
WOW PROPERTY – THE ONLY NATIONWIDE ESTATE AGENT TO OFFER A LOW COST, FIXED FEE OF £999

This month WOW Property enters the estate agency market with a unique proposition that will revolutionise the way houses are sold and save people who are selling their properties thousands of pounds.

WOW Property’s distinct offer is a fixed fee of £999, payable on completion, irrespective of the value of the property. This fixed rate price can generate a substantial saving of around £2,600 for the average vendor, who is normally faced with estate agents fees between one and three percent .

Independent research shows that nearly 40% of vendors are dissatisfied with estate agents because they offer poor value for money and despite being ever more conscious about making a profit through property sales, on average sellers still continue to pay between £3,000 and £20,000 to sell their home .

WOW Property launches with a workforce of over 200 estate agents throughout the UK, with up to 600 planned by the end of 2009. These locally based agents work on the ground, armed with the experience and local knowledge required to undertake valuations and viewings. Each customer is also provided with a qualified account handler who proactively manages every aspect of the process from marketing the property and arranging viewings through to negotiating offers and ensuring the smooth progression of the sale with all parties up to completion.

WOW Property professionally markets every home on every major property website guaranteeing that it will be seen by 94% of serious buyers . No other nationwide estate agent provides a fully comprehensive marketing service at a fixed fee of £999.

Gareth Robinson, CEO said: “Currently over 90% of houses are bought and sold through high street estate agents , but that’s about to change. The current market downturn has accelerated consumer need for a value for money solution. We have developed our business around this exact demand allowing us to provide a high quality and personal service with the lowest fixed fee on the market.”

“UK vendors are dissatisfied with the quality of service they receive and are demanding more from their agents. WOW Property has developed its business to provide exactly what these vendors want: a proactive, value for money, full service estate agent that will sell their property for the best price in the fastest time.”
Customers are able to contact the sales team on 0845 0000 999 or via the website www.wowproperty.co.uk for further information.

For further information about WOW Property, please contact Annie Buchanan-Robinson Marketing Communications Manager on 07876 654322 annie@wowproperty.co.uk or Gareth Robinson, CEO on 0845 0000 999.

Notes to editors

WOW Property is a professionally trained estate agent with expert local knowledge in every part of England and Wales. So wherever you live WOW will sell your home (fast, for the best price).

Like a traditional high street estate agent, the local WOW agent will provide an expert valuation, prepare professional sales particulars and attend viewings

In addition to your expert local agent you will benefit from a dedicated account manager. Your professionally trained Account Manager will manage every aspect of your sale from marketing your property, arranging viewings, negotiating offers and coordinating the smooth progression of your sale with all parties through to completion.
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1 Based on an average house price of £242,500, taken from the Rightmove House Price Index, May 2008
2 Office of Fair Trading on the estate agency market in England and Wales
3 Office of Fair Trading on the estate agency market in England and Wales
4 Survey conducted by Rightmove PLC, 2006
5 Research conducted by IMRG and first4sale.com, March 2006